Net worth is the total value of everything someone owns, minus what they owe. It includes assets like cash, property, and investments. For entrepreneurs like Stormi Steele, net worth shows how successful their business and personal efforts have been.
Ever wondered how Stormi Steele became a millionaire? Her rise from a small-town girl to a thriving businesswoman is nothing short of inspiring. Her journey proves that with hard work and strategy, anyone can build a brand that grows exponentially.
Stormi Steele is the founder of Canvas Beauty Brand, a line of haircare products that cater to natural hair. She built her brand by using social media marketing and her expertise in haircare. Today, she continues to influence the beauty industry with her products and growing presence.
Who is Stormi Steele?
Stormi Steele is an American entrepreneur and the founder of Canvas Beauty Brand. She grew up in a small town in Mississippi and always loved haircare. Her passion for healthy hair led her to start a business that sells products for natural hair. Stormi Steele’s net worth is around $20 million as of 2024. She made this money by creating high-quality products and using social media marketing to reach many people.
Her brand grew quickly with products like the Canvas Hair Blossom Serum. Target and Walmart now sell her items in their stores. Stormi Steele has also been on TV, joining the cast of “Love & Marriage: Huntsville.” She inspires many young people who want to start their own business. Social media influence and strong products helped her build a successful brand in the beauty industry.
Quick bio?
Stormi Steele is a well-known entrepreneur and the founder of Canvas Beauty Brand. She grew up in Mississippi and always had a passion for haircare. At a young age, she faced hair struggles, which inspired her to create products that help others. Her journey led to the success of Canvas Beauty Brand, which is now worth millions. Her net worth is estimated to be around $20 million.
Stormi’s products, like the Canvas Hair Blossom Serum, gained popularity because they help with hair growth. The brand grew quickly, and stores like Target and Walmart began selling her products. Social media marketing played a key role in her success. Stormi’s story motivates many to follow their dreams and create their own successful brands in the beauty industry.
Early life
Stormi Steele was born in a small town in Mississippi. She faced many haircare challenges as a child. She tried different natural hair products to fix her hair. These early experiments gave her the idea to help others.
Later, she went to cosmetology school. She learned many haircare techniques there. She practiced making her own formulas. She used simple, natural ingredients in her blends. These steps set the stage for her future brand, Canvas Beauty Brand.
Family life
Stormi Steele grew up with close family ties. Her mother taught her about natural hair products at home. Her father supported her dreams. Her siblings cheered her on when she experimented with haircare techniques. Family meals often turned into fun talks about her future plans.
Today, Stormi balances work and family time. She shares her success with her loved ones. She involves them in social media marketing ideas for Canvas Beauty Brand. She thanks her family for their support. Their belief gives her strength. Stormi’s journey shows how family love and entrepreneur mindset can build strong roots for a thriving business.
Personal life
Stormi Steele values time with friends and family. She enjoys quiet weekends at home. She reads books on the entrepreneur journey and business strategies for entrepreneurs. She loves cooking healthy meals. She practices yoga to stay calm. She shares laughs and stories with loved ones. She plans fun trips to the beach with close friends.
Outside work, she supports charities for young girls. She speaks about self‐care and confidence. She gives talks on women in business and beauty entrepreneur tips. She mentors friends who want to start brands. She stays grounded with gratitude and faith. She balances the growth of Canvas Beauty Brand with personal joy.
What does she do for a living?
Stormi Steele leads Canvas Beauty Brand as its Founder & CEO, steering product development, strategy, and operations for her haircare line. She built the company from kitchen experiments into a multimillion‑dollar business, using her expertise in hair care techniques and natural hair products. Her brand’s flagship, the Canvas Hair Blossom Serum, drove major sales and secured partnerships with Target and Walmart.
Beyond her CEO role, Stormi works as a social media influencer, leveraging TikTok Live to engage customers and shatter sales records. She became the first creator to earn over $1 million in sales during one livestream session. She also appears on reality TV (“Love & Marriage: Huntsville”), expanding her presence and inspiring aspiring beauty entrepreneurs
Networth
Stormi Steele’s net worth: Approximately $20 million (as of 2024)
Primary source: Revenue from Canvas Beauty Brand haircare products
Flagship product: Canvas Hair Blossom Serum driving major sales
Retail partnerships: Sales through Target and Walmart
Additional streams:
- Social media marketing promotions and sponsorships
- Reality TV appearance on “Love & Marriage: Huntsville”
- Brand collaborations and influencer partnerships
Growth factors:
- Use of natural ingredients in formulations
- Strong brand identity and loyal customer base
- Effective digital marketing techniques and social media influence
Physical appearece
| Attribute | Description |
| Height | 5 ft 6 in (approximate) |
| Hair Color | Dark brown with natural curls |
| Eye Color | Brown |
| Skin Tone | Warm, medium complexion |
| Build | Slim to athletic |
| Style | Casual chic with bold accents |
| Signature Look | Edges laid, voluminous curls |
| Presence | Confident, poised |
Careers
| Year | Career Milestone |
| Early Years | Hairstylist in Mississippi after cosmetology school |
| 2018 | Launched Canvas Beauty Brand |
| 2019–2020 | Grew brand via social media marketing |
| 2020 | Flagship Canvas Hair Blossom Serum becomes bestseller |
| 2021 | Secured retail deals with Target and Walmart |
| 2022 | Joined cast of “Love & Marriage: Huntsville” |
| 2023–2024 | Expanded product line; reached $20 million net worth |
Relationship
Deep bond between Stormi Steele and her life partner. Mutual trust and respect form the relationship’s strong base. Shared dreams and entrepreneur journey goals inspire daily motivation. Frequent discussions about business growth strategies and future plans. Simple moments like walks and meals bring genuine happiness. Family support and close friendship create lasting emotional strength. Honest communication and brand loyalty keep the partnership thriving.
Shared vision for life and financial success fuels strong alignment. Joint planning of brand expansions and milestone celebrations fosters unity. Mutual respect for individual growth and personal well‑being remains constant. Participation in social media marketing ideas builds creativity together. Weekend retreats and creative workshops strengthen emotional and intellectual bonds. Support for each other’s passions brings confidence and lasting joy. Celebration of every Canvas Beauty Brand win enhances partnership satisfaction. Enduring love and collaboration drive their shared success.
Future goals
Looking ahead, Stormi plans many new steps. She wants to grow Canvas Beauty Brand globally. She dreams of stores in Europe and Asia. She aims to add new natural hair products to her line. She will use more digital marketing techniques. She will boost social media marketing to reach more fans. She hopes to increase brand identity and customer engagement. She intends to launch an app for hair tips.
Further, she wants to mentor young entrepreneurs. She will share her entrepreneur mindset in workshops. She aims to teach business growth strategies to students. She seeks partnerships with top retailers again. She plans to support more charity programs for girls. She wants to include sustainable ingredients in products. She hopes to win industry awards for innovation. She will keep improving her brand’s financial success and global impact.
FAQs
What is Stormi Steele’s net worth?
She holds about $20 million as of 2024.
Her wealth comes mainly from the success of Canvas Beauty Brand products and strategic business moves.
How much did Stormi Steele make on TikTok?
She earned over $1 million in one TikTok Live session, a platform record.
She hit that mark again in just three hours during a later livestream event.
How did Stormi make her money?
She started by creating hair care formulas in her kitchen and selling them online.
She then used digital marketing techniques, live commerce on TikTok, and retail partnerships to scale sales.
What does Stormi Steele do for a living?
She leads her company as Founder & CEO of Canvas Beauty Brand, overseeing product development and strategy.
She also works as a hair care expert, social media influencer, and appears on “Love & Marriage: Huntsville” to expand her brand reach
Conclusion
Stormi Steele’s journey from kitchen experiments to a multimillion‑dollar beauty empire highlights the power of vision, resilience, and strategic marketing. She turned an $800 investment into Canvas Beauty Brand, now driving roughly $20 million in net worth through innovative products like Canvas Hair Blossom Serum and major retail deals with Target and Walmart. Her mastery of social media marketing and live commerce on TikTok enabled her to become the first creator to earn over $1 million in a single livestream, selling thousands of products in hours.
Looking ahead, Stormi plans to expand globally, introduce new natural hair products, and leverage her entrepreneur mindset to mentor emerging founders. Her blend of creativity, brand identity, and community engagement ensures Canvas Beauty Brand will continue shaping the beauty industry. Stormi Steele’s story stands as a testament to how passion, smart business growth strategies, and unwavering determination can turn dreams into lasting success.
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